I was going to write something about the word du jour, but then I read this and thought, "Hell, that's better than anything I'd write about covfefe." In other words, trying to compete would get me pwned.
My early vote for 'word' of the year: Covfefe, by Mark Liberman.
(PS: 'covfefe' is almost certainly coverage, but Trump doesn't come equipped with even the modicum of humility required to say, "oops, I fucked up. I typed the wrong thing and fell asleep and thereby posted it." Nope, he's got to keep the bullshit going. One day, I swear, we're going to learn that Trump's first golf game had 11 holes-in-one.